American Rebel Holdings is expanding its capacity to issue common stock while using shares to settle or exchange portions of its financing obligations. In late October and early November, it converted preferred stock held by Horberg Enterprises into common shares, issued shares to Silverback Capital at its request, and exchanged part of a note held by Streeterville Capital for stock.
The company also increased its authorized common shares from 600 million to 10 billion and temporarily moved its principal executive office to Provo, Utah, while searching for a Nashville headquarters.
Financing and share issuances
- Streeterville note balance: The balance of American Rebel’s June 2025 secured note with Streeterville fell to about $721,455 after a November 5 exchange. The company said the balance had been about $6.42 million on January 5, a decline of approximately $5.70 million, or 88.8%. That decline reflects multiple transactions and adjustments during 2026—not just the latest exchange—and applies only to this note, not the company’s total indebtedness.
- Latest Streeterville exchange: The company carved a new $62,000 secured note out of the existing note, reducing the old note’s balance by that amount. The new note was exchanged for 1,377,777 common shares at $0.045 per share.
- Horberg preferred-stock conversion: On October 30, the company converted $51,000 of Horberg’s Series D preferred stock into Series E preferred stock, then exchanged that Series E stock for 1,508,876 common shares. The shares were valued at $0.0338 apiece.
- Silverback Capital shares: At Silverback’s request, American Rebel issued it 500,000 shares on November 4 as a payment of approximately $13,575, then issued another 1 million shares on November 9 as a payment of approximately $23,500.
- Across these transactions, the company issued about 4.39 million common shares. The shares were issued in transactions exempt from public registration and are restricted securities, meaning they cannot be freely resold unless registered or an exemption applies.
Authorized share increase and office move
- The board implemented a stockholder-approved amendment increasing authorized common shares from 600 million to 10 billion. Stockholders approved the increase at the company’s June 23 annual meeting; the board approved the amendment on October 27.
- The increase does not itself issue shares or change existing shareholders’ ownership. It gives the company much greater capacity to issue shares for financing-related needs, conversions, exchanges and other approved transactions.
- Effective November 1, the company temporarily moved its principal executive office to Provo, Utah, aligning it with the location of its principal accounting officer and accounting staff. The company is searching for a Nashville headquarters.
What changes for investors
The authorized-share increase creates room for substantial future share issuance, but it does not immediately dilute existing holders. The transactions already described did issue common shares, while the Streeterville exchange also reduced the balance of that particular note. Future share issuance remains subject to applicable approvals and contractual requirements.